Used to be that experts said it takes, on average, seven marketing impressions before someone would pick up the phone or walk through your door. Now, in this age of information overload, I think that number is higher.
A good video can drastically reduce that number of impressions because within a few minutes it can convey the M.A.G.I.C.
Communicate the MESSAGE auditorily and visually
Connect with the AUDIENCE
by putting a face to your name and your brand
their attention by positioning yourself as an authority in front of a camera
their emotions by conveying authenticity and sincerity in your voice
CALLthem to action with words and a well-position link
Hera are just a few video variations you can use:
One of my favorite ways to tell your story in a short period of time in a completely engaging way. Videos like this can cost you hundreds (sometimes thousands) of dollars but we have a tool that lets us create these (relatively) quickly. You can do your own voiceover or hire talent to do it for you. Project start at under $297!
These are especially fun to watch because there is music and the transitions can be particularly engaging to watch. Tell a story with still photos, short video clips and captions. Can be as short as 30 seconds and can go as long as 5-6 minutes depending on the story.
to try the software we used for FREE. Easy to use and SUPER FUN!
Can be an introduction, an invitation, an offer, a testimonial from a client or an interview. Good length is from 30 seconds to 3 minutes.
We are doing a video clinic on July 15 in Carmichael and another in Rancho Cordova. Complete form on the right to receive details when available.
Google, through authorized photographers, can add a virtual tour to your Google Places business listing. It's interactive so invites the visitor to explore your site.
The tours start as little as $250 plus you will receive still shots of your business. The tour and photos will be uploaded for you in your Google Places account. CLICK HERE
to schedule an appointment with a Google Certified Photographer in our area.
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